Every business owner should have knowledge of economics and the law of demand and supply, no matter how rudimentary it may be.In the study of economics, the law of demand and supply states that when demand of a product or commodity increases and the supply stays the same, then prices are expected to go up.In the same manner, when the demand for the product or commodity decreases, its price in the market is normally presumed to go down.By studying market trends, evaluation of the demand of the target market, and even the prices of related products, an entrepreneur will be able to increase demand and maximize profits.

Profit_maximization

First of all as a businessman, you need to analyze the current demand of your product. The demand and supply relation can be determined by doing an analysis of the trend in the market.Once you have outlined the demand patterns of your customers, you can then set about controlling the supply of your product.Taking into consideration the shelf life and expiration date of your product from the date of manufacture, you need to be able to manage the number of your product supply to ensure that this is just enough for the available demand. When your product supply exceeds too much the market’s demand and the products end up in spoilage, then this means decreased profits.

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